Everyone is talking about "green" these days. It makes sense to do everything possible to reduce waste both during production and in the recycling phase.

If you work in an industry that requires packaging but haven't yet switched to flexible packaging: you're missing out on an opportunity not only to help the environment, but also to pitch your customers as a "green company".

Here's a quick rundown of how bespoke packaging eco-friendly is cheaper than other options.

– Flexible packaging uses fewer raw materials than conventional packaging. And today's technology continues to bring new and even better products to market: new shrink packaging resins allow manufacturers, for example, to reduce plastic without sacrificing productivity.

  • No separate label required: direct printing on the film eliminates the need for separate labeling; this saves time and money and also reduces your company's carbon footprint.

  • Recycling: Most flexible packaging manufacturers recycle their own waste for use in new products and engage in other environmental practices.

  • You get a higher product-to-package ratio; your goods weigh less and therefore reduce transportation costs.

  • This type of packaging is practically not compressed into anything and if for some reason it is not recycled, it takes up less landfill space.

Most major retailers reward companies that use flexible packaging and give them preference on their store shelves: this directly affects consumer visibility and therefore, profits.